The Target Black Friday Sale has kicked off in earnest and it is shaping up to be one of the best Black Friday sales we’ve seen for 2024. You’ll find the lowest prices of the year on Nintendo Switch and PlayStation 5 consoles and video games like The Legend of Zelda: Tears of the Kingdom, Meta Quest 3S VR headset, Ray-Ban Meta Warfarer smart glasses, Apple AirPods 2 earbuds, toothbrushes, robot vacuums, Instant Pots, and much more. Many of these deals are also exclusive to Target. All of these deals will expire on Friday, November 29.
Target is one of my favorite one-stop shopping sites, both in-store and online. Its prices are very competitive, its return policy is generous, and it has plenty of retail locations so that buying online and picking up in-store is a convenient option. Target offers great exclusive discounts via its Target Circle membership, and best of all, joining is free. There is a paid upgrade that’s worth it for regular Target shoppers, and it’s on sale for Black Friday as well.
Compared to the PlayStation 5 and Xbox Series X, the Nintendo Switch console has the best discount for Black Friday. The holiday bundles, which were released back in October, included your choice of the Switch or Switch OLED, a digital download voucher for Mario Kart 8 Deluxe, and a 12-month Switch Online membership. I thought that this was going to be the official Black Friday deal. Alas, Target (but not Amazon, due to their supposedly shaky relationship) has just knocked another $75 off the price tag. That means you can pick up a Switch bundle for as low as $225.
More Black Friday Nintendo Switch Deals
Super Mario Odyssey deserves to be a staple game in everyone’s Switch library. It’s one of the few Mario games that is a completely Switch original instead of a remake. Despite the fact that it was launched way back in 2017, it’s still one of the best Switch games even today. In his 10/10 “Masterpiece” review, Ryan Mccaffrey wrote that “Super Mario Odyssey is a brilliant adventure and love letter to the series that made Nintendo a household name.”
More Black Friday Video Game Deals for Nintendo Switch
One of the best Apple Black Friday deals has arrived and it’s better than I predicted. Target has dropped the price of the second-generation Apple AirPods Pro wireless noise-canceling earbuds to $153.99. This discount brings the price down to the same level as the Apple AirPods 4 with noise cancellation. Between the two, the AirPods Pro is still Apple’s best earbuds because it offers better sound quality and better noise cancellation performance.
More Apple Black Friday Deals
Wait, there’s more! Check out the best Black Friday iPad deals across all retailers.
At $299.99, the Meta Quest 3S was inarguably the best value out there in the world of VR gaming, but apparently that’s not good enough to be considered a Black Friday deal. So, Target has decided to include a nice bonus: Target shoppers get a bonus $75 Target gift card. The Quest 3S also comes bundled with the Batman: Arkham Shadow VR game.
What really sets this deal above all other VR deals (like the PlayStation VR2) is that the Meta Quest 3S can be played completely untethered. That means you can play games like Beat Saber or Pistol Whip without having to own a powerful gaming PC or a PlayStation 5 console. Try to find another standalone VR headset at this price and you’ll come up empty.
Available in several different sizes and lenses options
There’s a very intriguing – if a bit controversial – deal going on that you might want to check out for yourself. Amazon is offering a 20% discount off the Ray-Ban Meta Wayfarer Smart Glasses, with prices starting at $239.20. That’s the same deal you’ll find at other retailers, however Target is throwing in a $90 Target gift card. The Meta Wayfarer glasses are an influencer’s dream, and that’s exactly what they’re designed for: social media. They’re surprisingly slim and lightweight for glasses equipped with an integrated 12MP video camera and speaker. You can use them to take quick snapshots or up to 60 second videos that you can then upload to your social media of choice. You can even livestream 30 second videos.
Sony released their entire set of Black Friday PlayStation deals last week and most major retailers have followed suit. The best deal is definitely on the consoles themselves: the PS5 Slim Disc Edition has dropped to $424.99 (originally $500) and the PS5 Slim Digital Edition has dropped to $374.99 (originally $450). I would choose the Disc Edition because it’s only $50 more and then I have the option to buy (and later sell or trade) physical disc media. Target doesn’t carry the “Fortnite Cobalt Star” bundle but all that includes is a couple of Fortnite skins and in-game currency. If you want to save some money and go the Digital Edition route, I would suggest getting the NBA 2K25 bundle, which also includes a game.
More PlayStation Black Friday Deals
Star Wars: Outlaws was released only 3 months ago, and it’s already 33% off for Black Friday. Maybe Ubisoft is trying to boost sales after lackluster sales at launch, but that means you get to enjoy a AAA title at a great discount. IGN’s Tristan Ogilvie gave it a 7/10 review, but I’ve beaten the game and I immensely enjoyed it and would give it at least an 8. It definitely has a “Assassin’s Creed game in a Star Wars skin” vibe, and there’s nothing wrong with that.
More Black Friday Video Game Deals for PS5/Xbox
Target isn’t the only retailer with games already on sale. For more deals on video games sorted by individual platform, check out our best Black Friday deal guides for PlayStation 5, Nintendo Switch, and Xbox Series X.
After years of ownership, I still love my Instant Pot pressure cooker.
Since Target is a one-stop shopping site, it makes sense that their Black Friday Sale extends beyond gaming and tech. Here are the best deals I’ve seen so far on small appliances, personal care products like hair dryers and toothbrushes, vacuum cleaners, and other convenient necessities that everyone – gamers included – might find useful. Although air fryers are all the rage these days, I bought my Instant Pot pressure cooker over ten years ago and still use it weekly.
One deal you might have missed is this really awesome MEGA Microsoft Xbox 360 Collector Building Set. It’s normally $150 but there’s a 50% discount for Black Friday that drops it to only $74.99. The MEGA Microsoft Xbox 360 Collector Building Set is a buildable 3:4 scale replica of the Xbox 360 console with a brick count total of 1,342 pieces (5.5 cents per brick). The details in this build are, frankly, incredible, and include interactive elements, lighting effects, and the coolest accessories. This is such an interesting product that I wrote up a dedicated Black Friday article just for this deal.
The least expensive 75″ TV
This is easily the best TV deal in Target’s ad scan, which is why it’s on their front page. Target will drop the price on this Westinghouse TV from $499.99 to $399.99, making it one of the least expensive 75″ TVs we’ll see for Black Friday. Aside from the absolutely gigantic screen size, a native 4K resolution, and 60Hz refresh rate, this TV also features the Roku smart interface. I personally prefer Roku over Fire TV or Google TV because it’s more intuitive to use.
The least expensive 65″ TV
Need an inexpensive TV that gets the job done? Look no further than this Hisense A6 Xumo TV. This is currently the least expensive 65″ TV deal for Black Friday and has a good chance of staying that way. At this price you’re getting a pretty barebones TV, but it has all the important essentials, like a generous 65″ TV screen size with a native 4K resolution panel, built-in speakers, and an integrated Xumo TV smart interface. If you would rather use a smart interface that’s more familliar to you, you can pick up a Fire TV Stick 4K for $21.99 or a Roku Ultra LT for $34.
You can pick up a copy of Azul for only $20 for Black Friday. Many board games are about mystery or war, but Azul is totally different. Players in Azul compete to design the most beautiful tiled mosaics they can. In our Azul review, Matt Thrower writes “Between its beautiful presentation, simplicity and depth there’s little doubt that Azul has earned its place as a modern classic. While the tinkering with its formula undertaken by its sequels has created more challenging games, none has captured the fine blend of accessibility and interactivity that makes it special.”
More Black Friday Board Game Deals
The least expensive gaming PC handheld
Target has dropped the price of the Asus ROG Ally Z1 gaming handheld PC to only $349.99 after a $150 discount. This is currently the least expensive cost of entry to the world of gaming handheld PCs. The ROG Ally runs off Windows 11. The benefit compared to the Steam Deck, which runs off SteamOS, is that the ROG Ally is compatible with pretty much any Windows-based game client, including Steam, Battle.net, Xbox Games Pass, Epic Games Store, GOG, Ubisoft Connect, and more. That makes it more attractive to gamers who like to play games that aren’t available on Steam.
Target Circle 360 exclusive
Target Circle 360 exclusive
Who doesn’t love a good ol’ freebie for Black Friday? Target is offering a free pair of fuzzy wuzzy Target Adult Bullseye Slippers for Target Circle 360 members. These slippers normally cost $15, so if you sign up for the membership at the promotional price of $50, you’re already a third of the way towards getting your money’s worth!
Everyone’s eligible for this deal
You don’t need to be a Target Circle 360 member to get this freebie. Target is offering a single pack of the Air Wick Scented Oil Air Freshener, with warmer included, for free after you clip the $4 off Target Circle coupon. Supposedly it lasts for 60 days, and you can easily top it off with Air Wick refills. I much prefer this over scented candles because it doesn’t leave soot residue everywhere.
LEGOs are one of the best gift ideas for the holidays, so LEGO deals get snapped up pretty quickly during Black Friday. Target is advertising select sets for up to 40% off. We’ve added all of the ones that are shown in the ad scan that have been discounted, but expect to see even more sets on sale in the coming days. The best deal right now – a LEGO City Space Science Lab for only $19.99 (originally $35) – would make a great gift for kids. At an average cost of a mere 3.5 cents per brick, this deal is a phenomenal value.
More Black Friday LEGO Deals
Most items are eligible
Starting now, Target Circle members will be able to buy two books, movies, or music and get a third free. Some examples include the kids’ favorites Percy Jackson or Dog Man book series, the recently released Inside Out 2 on Blu-ray or 4K Ultra HD, or vinyl from superstars like Sabrina Carpenter or Taylor Swift. I’m personally hoping to fill out my Lord of the Rings library collection for this round of Black Friday.
Who says Thanksgiving get-togethers have to be expensive?
Target is offering enough food to provide for a Thanksgiving meal for four for under $20. The list includes a 10lb turkey, potatoes, cranberry sauce, stuffing, gravy, cream of mushroom soup, and green beans. This deal is already live.
Similar to Amazon Prime or Walmart+
Like Amazon and Walmart, Target has its own paid membership that offers great perks in addition to the great deals you are entitled to as a Target Circle member. The Target Circle 360 membership normally costs $100 per year, but the price drops to $50 for Black Friday. Exclusive perks include free two-day shipping with no minimum, free same-day delivery on orders over $35, delivery to other addresses, and an additional 30 days added to your return window.
30% Off Apple iPad Air
Update: This deal has been removed from the site. We expect it to return on Black Friday.
Target has the 5th generation iPad Air 10.9″ M1 tablet for only $359.99 after you clip a Target Circle coupon. That makes it $240 cheaper than the current gen 2024 model and one of the best Black Friday iPad deals I’ve seen. This is still a very relevant tablet in 2024; the Apple M1 chip is more powerful than the A14 Bionic chip in the newest iPad and the A17 Pro in the newest iPad Mini. It features a 10.9″ 2360×1640 Retina display with True Tone and P3 wide color and USB-C.
$320 Off Apple Watch Ultra
Update: This deal has been removed from the site. We expect it to return on Black Friday.
Target is offering a brand new Apple Watch Ultra (1st gen) for only $479.99 after you clip the $320 off Target Circle coupon. This is Apple’s best watch, with a titanium case that’s more rugged and corrosion resistant than the softer aluminum casing found in most Apple Watches. Pure titanium (not titanium “coated”) metal is considerably more expensive and is one of the main reasons why the Apple Watch Ultra commands a high price tag. The size of the case is also larger at 49mm (compared to 41mm-45mm for the Series 8). Other upgrades over the Series 8 include a brighter display protected by a scratch resistant sapphire crystal face, a precise dual-frequency GPS, beam-forming triple microphone array, dual speakers, up to 36 hours of battery life, up to 100m (300ft) of water resistance, a customizable physical action button next to the crown, and a built-in Oceanic+ app that literally puts a dive computer on your wrist.
When Is Black Friday 2024?
We’re in the home stretch: Black Friday falls on November 29 this year. All month long, retailers have been rolling out sales, ramping up to massive discounts on Black Friday and through the weekend into Cyber Monday. There are already some fantastic deals available on PS5 consoles and controllers, video games for all platforms, AirPods Pro, and tons more.
Eric Song is the IGN commerce manager in charge of finding the best gaming and tech deals every day. When Eric isn’t hunting for deals for other people at work, he’s hunting for deals for himself during his free time.